Product Placement: Location-Aware Mobile Apps Go Mainstream

By J. BONASIA, INVESTOR’S BUSINESS DAILY Working with Curtis Lee is a little like having a real estate agent on call anytime day or night, ready to steer you to nearby homes for sale, anywhere you happen to be. At least his app is. Using mobile-phone software licensed from Smarter Agent, clients of the 45-year-old…

READ

Smarter Agent to Offer Mobile Services to LeadingRE Members

CHICAGO – (4/28/10) – Smarter Agent has been selected by Leading Real Estate Companies of the World® (LeadingRE) to offer mobile services to the network’s 600+ member firms. The alliance is part of LeadingRE’s Leading Real Estate Solutions® division, which identifies leading-edge real estate products and services for its member brokers. Smarter Agent’s mobile real…

READ

Startups step into the smartphone game

By Peter Key In October 2008, 60 people attended Mobile Monday Mid-Atlantic’s first meeting at the Union League of Philadelphia to hear six people, four of whom co-founded the organization, talk about the state of mobile technology in the area. Earlier this month, the latest meeting of the local chapter of the global mobile-technology group…

READ

Mobile LBS blowing up but monetization is a challenge: CTIA panel

By Dan Butcher, Mobile Commerce Daily LAS VEGAS – Mobile location-based services in the U.S. have gained significant momentum over the past couple of years, and are being widely adopted by consumers and enterprises while wireless data usage has undergone significant transformation. Many successful applications are reliant upon location information, and the panel “Applications –…

READ

GPS technology lets buyers search real estate listings from any cell phone

By Roger Yohem, Inside Tucson Business Kent Simpson relies on two kinds of passion to sell real estate: quality customer service and cutting-edge technology. For his clients, service begins with straight talk about the overall market and the properties that are for sale. Then, to keep clients informed and “in touch,” his creative use of…

READ

Getting You Where You Live

By Steve Smith Mobile, like politics, is local. According to the latest mobile consumer study from BIA/Kelsey, searching for local services on a cell phone far outstrips out-of-market searches. Only 11.1% of mobile users are searching for products and services outside of their local area, while 18.5% are searching for local sources. It may not…

READ

Smarter Agent realty app hits all carriers, eyes interstitial ads

By Chris Harnick Smarter Agent, a provider of GPS and multiple-listing-search-service applications to consumers and real estate agents, is now on every tier-one U.S. carrier after signing a deal with Verizon Wireless. Smarter Agent has already been on Sprint, AT&T and T-Mobile for some time. The application is also now available on Google’s Android platform,…

READ

SmarterAgent Now on ‘All Carriers, All Devices’

By Greg Sterling As a kind of response to the AdWeek piece below, I would argue that real estate is a vertical that has really taken off in mobile; consumers are using smartphones to find listings and agents are increasingly getting mobile distribution through partners such as Trulia and Zillow. Smarter Agent, which has been…

READ

Smarter Agent expands mobile presence for real estate listings

By Dean Takahashi Smarter Agent has given real estate agents a lot of help in the difficult housing market in the past year. The company provides real estate listings via mobile phones with navigation data so that potential home buyers can easily find homes for sale while driving. Now the Camden, N.J.-based company is expanding…

READ

Drive by House Hunting – FoxBusiness.com

Click the image below to watch Smarter Agent’s Jennifer Levine on FoxBusiness.com

READ