I want to start by commending Edina Realty for pulling their listings from Trulia, Zillow and Realtor.com. It is a smart and brave move for companies like them who want to control their brand and own their own leads, without having to pay a 3rd party for the privilege. I think every real estate agent,…
READWe’re excited to announce that Smarter Agent is now offering MLSs a premium branded MLS mobile application, also known as a Private White Label Mobile App. For just $299 a month, any MLS can get their own mobile real estate app branded to them, including their own text code, downloader page for their website, direct…
READIn a recent article by the Press of Atlantic City, Smarter Agent partner Balsley Losco was highlighted as an innovator in the local real estate industry due to the implementation of their real estate mobile applications. Any REALTOR will tell you that timing is everything when it comes to increasing leads and closing more deals….
READAs I head home from the NAR conference today, I’m trying to process all of the information I’ve taken in over the past few days. I took some time over the weekend to walk around the center and see what other booths are offering…..and it’s really all about technology. By the time someone gets to…
READSo I am writing this from the airport on my way home back this year’s NAR Convention in Anaheim, CA, to the east coast from Long Beach airport. I am flying Jetblue from Long Beach which is my first trip from the LBC, as Snoop Dog affectionally refers to it. When we were looking for…
READThis is Phil Tomasello, a new member of the Smarter Agent team, checking in from the NAR conference in Anaheim, California. Yesterday was another great day at the NAR conference. It’s been great so far to meet brokers and agents from all over and to learn about their impressions and opinions of mobile marketing. I…
READIt’s the halfway point at my first NAR convention here in Anaheim, California and the it’s been quite an experience. There are lots of companies here ready to help the real estate industry move beyond its existing plight. As SVP of Marketing at Smarter Agent I am particular interested in what technology can do to…
READAccording to a recent blog post by Application Analytics Company Flurry, mobile app use has grown an amazing 91% in just one year (2010-2011). Overtaking web surfing, both desktop and mobile, mobile apps are now the go-to for digital content acquisition. Compared to the web mobile applications are still fairly new. Not quite out of…
READThe third featured Smarter Agent MLS Branded Mobile App participant lies in the picturesque state of Rhode Island. I reached out to Michael Letendre, the Chief Information Officer for State-Wide MLS, Inc., and asked why they decided to take their MLS mobile. “With our public-facing website having such an established brand here in RI, we…
READWorking with our branded mobile app partners allows us to really see how the Smarter Agent mobile application is allowing them to drive their brands directly to their clients and prospects. In a recent interview with Nelle Tatum of the United Realty Network in Richmond, Texas, we talked about how she uses her Smarter Agent…
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